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Tuesday
Aug052014

That's an Electric Car Commercial, Nice Work Opel! 

This is how you do it, of course, it's Europe. The commercial is efficient storytelling, great tone and shows an electric car that can go 500 kM. It's a car for every day use...what a message!

As Alex Keros of GM said recently at the EV Roadmap conference in Portland, some car consumers think the Chevy Volt goes only 35 miles. Doh. 

Well done Europe GM. 

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Related Content:

Automakers Offer Thoughts On Electric Vehicle Market In 2017 – EV Roadmap Conference
Video | When will Automakers Start Marketing Electric Cars?  

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